The jersey has become the fastest-selling jersey ever produced by Puma for the Australian market.
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O’Connor said maroon was an “oddball colour”, and “not that brighter-coloured red often associated with a winning team”.
“You will laugh at this, but women who wear red have a greater aphrodisiac effect on heterosexual men,” O’Connor said.
“It’s as important as waist-to-hips ratio and facial symmetry.
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“It only applies to male heterosexuals viewing females, not rugby league players; it has a lot of positive connotations, but in other contexts.”
An ESPN “30 for 30” episode titled Straight Outta L.A focused on the rise of NFL side the LA Raiders, and how their black playing strip intimidated visiting teams.
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Penrith have won the past two premierships wearing black, while their pink strip, said O’Connor, was normally associated with “femininity”.
There were suggestions the NRL wanted NSW to switch back to their lighter shade of blue for fear it would clash with Queensland’s maroon on TV. But Channel Nine, who exclusively broadcast Origin games – and are publishers of this masthead – had no issues with the navy.
When asked to explain why they ignored the NRL’s request, a NSWRL spokesman said over the weekend: “In response to press commentary regarding the NSW Blues wearing an alternate jersey for State of Origin I in Adelaide on Wednesday evening, and concerns regarding a potential colour clash, it should be noted that NSWRL first followed the concept of wearing an alternate jersey in 2019 without any issue or concern ever being raised by the ARLC.”
