The brand reputation rankings for male idol groups for December have been released by the Korean Business Research Institute and BTS us ruling the roost! They are closely followed by SEVENTEEN, Stray Kids, ZEROBASEONE and SHINee among others.
These rankings were determined by analyzing consumer participation, media coverage, interaction, and community indexes of various boy groups, utilizing big data collected from November 9 to December 9.Maintaining its top position for the 67th consecutive month, BTS secured the top spot with a brand reputation index of 6,947,409 for December. Notable phrases in BTS’s keyword analysis encompassed “enlist together,” “documentary,” and “Billboard,” with the highest-ranking related terms being “enlist,” “record,” and “reveal.”
SEVENTEEN maintained their position at second place in the rankings, securing a brand reputation index of 5,055,902 for the month. Stray Kids ascended to the third spot, boasting a brand reputation index of 4,050,224. This marked an impressive 95.88 percent increase in their score since November. ZEROBASEONE climbed to the fourth position with a brand reputation index of 2,545,809, reflecting a notable 55.22 percent rise in their score compared to the previous month. Closing out the top five, SHINee achieved a brand reputation index of 2,047,834, showcasing a substantial 52.02 percent increase in their score since November.
Check out the top 20 boy group brand reputation rankings for this month:
BTS
SEVENTEEN
Stray Kids
ZEROBASEONE
SHINee
NCT
EXO
RIIZE
THE BOYZ
VIXX
Super Junior
ENHYPEN
ASTRO
ATEEZ
TREASURE
MONSTA X
WINNER
TXT
BTOB
2PM
These rankings were determined by analyzing consumer participation, media coverage, interaction, and community indexes of various boy groups, utilizing big data collected from November 9 to December 9.Maintaining its top position for the 67th consecutive month, BTS secured the top spot with a brand reputation index of 6,947,409 for December. Notable phrases in BTS’s keyword analysis encompassed “enlist together,” “documentary,” and “Billboard,” with the highest-ranking related terms being “enlist,” “record,” and “reveal.”
SEVENTEEN maintained their position at second place in the rankings, securing a brand reputation index of 5,055,902 for the month. Stray Kids ascended to the third spot, boasting a brand reputation index of 4,050,224. This marked an impressive 95.88 percent increase in their score since November. ZEROBASEONE climbed to the fourth position with a brand reputation index of 2,545,809, reflecting a notable 55.22 percent rise in their score compared to the previous month. Closing out the top five, SHINee achieved a brand reputation index of 2,047,834, showcasing a substantial 52.02 percent increase in their score since November.
Check out the top 20 boy group brand reputation rankings for this month:
BTS
SEVENTEEN
Stray Kids
ZEROBASEONE
SHINee
NCT
EXO
RIIZE
THE BOYZ
VIXX
Super Junior
ENHYPEN
ASTRO
ATEEZ
TREASURE
MONSTA X
WINNER
TXT
BTOB
2PM